Thursday, 19 May 2011

10 Costly Search Engine Mistakes to Avoid

If you have a website then you already know the importance of traffic. Traffic is to Internet marketing as location is to real estate. It's the only thing that really matters. If you cannot generate targeted visitors to your site, you will not make any sales. 
Usually the owner or designer of the website is the person designated to drive traffic to the site. The chief ingredient in generating traffic is the search engine. Of coarse, you can use advertising, but it's going to cost you. Using the search engines to generate targeted (interested in your product) traffic is the least expensive method known. 


Unfortunately, many website owners do not understand the importance of search engine visibility, which leads to traffic. They place more importance on producing a "pretty" website. Not that this is bad, but it is really secondary to search engine placement. Hopefully, the following list of common mistakes, made by many website owners, will help you generate more targeted traffic to your site...after all, isn't that what you want. 


1. Not using keywords effectively. 


This is probably one of the most critical area of site design. Choose the right keywords and potential customers will find your site. Use the wrong ones and your site will see little, if any, traffic. 


2. Repeating the same keywords. 


When you use the same keywords over and over again (called keyword stacking) the search engines may downgrade (or skip) the page or site. 


3. Robbing pages from other websites. 


How many times have you heard or read that "this is the Internet and it's ok" to steal icons and text from websites to use on your site. Don't do it. Its one thing to learn from others who have been there and another to outright copy their work. The search engines are very smart and usually detect page duplication. They may even prevent you from ever being listed by them. 


4. Using keywords that are not related to your website. 


Many unethical website owners try to gain search engine visibility by using keywords that have nothing at all to do with their website. They place unrelated keywords in a page (such as "sex", the name of a known celebrity, the hot search topic of the day, etc.) inside a meta tag for a page. The keyword doesn't have anything to do with the page topic. However, since the keyword is popular, they think this will boost their visibility. This technique is considered spam by the search engines and may cause the page (or sometimes the whole site) to be removed from the search engine listing. 


5. Keyword stuffing. 


Somewhat like keyword stacking listed above, this means to assign multiple keywords to the description of a graphic or layer that appears on your website by using the "alt=" HTML parameter. If the search engines find that this text does not really describe the graphic or layer it will be considered spam. 


6. Relying on hidden text. 


You might be inclined to think that if you cannot see it, it doesn't hurt. Wrong.... Do not try to hide your keywords or keyword phrases by making them invisible. For example, some unethical designers my set the keywords to the same color as the background of the web page; thereby, making it invisible. 


7. Relying on tiny text. 


This is another version of the item above (relying on hidden text). Do not try to hide your keywords or keyword phrases by making them tiny. Setting the text size of the keywords so small that it can barely be seen does this. 


8. Assuming all search engines are the same. 


Many people assume that each search engine plays by the same rules. This is not so. Each has their own rule base and is subject to change anytime they so desire. Make it a point to learn what each major search engine requires for high visibility. 


9. Using free web hosting. 


Do not use free web hosting if you are really serious about increasing site traffic via search engine visibility. Many times the search engines will eliminate content from these free hosts. 


10. Forgetting to check for missing web page elements. 


Make sure to check every page in your website for completeness, like missing links, graphics, etc. There are sites on the web that will do this for free. 


This is just a few of the methods and techniques that you should avoid. Do not give in to the temptation that these methods will work for you. They will do more harm than good for your website. 


Not only will you spend weeks of wasted effort, you may have your site banned from the search engines forever. Invest a little time to learn the proper techniques for increasing search engine visibility and your net traffic will increase.

Wednesday, 27 April 2011

10-step Guide to Get Links to Your New Website

If you are the webmaster of a newly launched website, or if your website lacks the popularity it deserves, you should have a look at the following 10-step guide, which will show you how to get valuable links and improve your traffic levels and overall site popularity:

1. Use the full power of automated link management websites and directories. This is the easiest and most effective way of getting links to your website. Some great resources to start linking to other websites, go to:

 http://www.MyLinkMachine.com
  http://www.LinkManager.com

2. Place a link or invitation for potential link partners. There are many webmasters who visit related websites and some of them might want to link to you. Make sure to offer them an easy and quick solution to initiate the link exchange.

3. Use high authority websites like Wikipedia to generate traffic and increase your website popularity. Remember that quality is king on such websites, so don’t try to spam them or find quick solutions. Become part of the community and your links will be more than welcome.

4. Become a part of the blogging craze. Create your own blog (you can do that for free with services like Blogger or Word Press) and start posting on other blogs. Try to include a link to your website where the context allows it. Blog posting is effective and has the potential to send hundreds of visitors each week with only a few well written comments and some subtle links.

5. Join a few forums related to the topic of your website and become an active member. Try to create the exact same user name and password for more forums, so that you can manage your posts and memberships better. Some forums don’t allow you to place links in your messages – unless they are really valuable forums try to avoid them as they will bring little benefit.

6. Post on groups and other online communities.

7. Use social bookmarking websites such as digg.com or furl.com to generate interest in your website. The more interesting the content of your pages is, the more credit you will get from the people who determine the placement of your links.

8. Yahoo Answers is another interesting source of traffic and links. Make sure to become a real contributor to the program, not just someone who places a link without any real content.

9. Offer something of value for free to your visitors or newsletter subscribers. This will generate a viral effect in which visitors tell their friends about your website. This will lead to increased traffic, plus it will let more webmasters know that you exist, increasing the chances of a link exchange.

10. Use the full power of article submissions. This is another viral marketing tool that has the potential of generating more and more incoming links towards your website as the articles you submitted get republished on blogs and websites. You may want to register with some ezines and directories to submit your article for inclusion, such as:

  http://www.MyContentBuilder.com

Article submission can be tedious, which is why you may want to consider an automatic article submitter. It will submit one article to over 30 directories in half an hour. To  accomplish this, go to here
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10 Tips For Raising Your Search Engine Rankings

Search engine rankings are an important factor to consider when you have a website that needs more traffic. If your website doesn’t have a good position in the rankings then no-one will find it, so you need to make sure that your website is ranked highly enough to be seen. The other important quality to getting high traffic to your site is having a nice arsenal of links. The more links that you have to your site the more traffic you will get, but also, the more links to your site the more search engines like your site. Keeping a nice supply of links pointing at your site requires similar precautions and practices as getting high search engine listings.


Although no SEO company can guarantee a high ranking for your site, here are some tips for raising your search engine ranking. Using these tips will not get you to the top unless your site is the best out there, but they will at least put you into the positioning that you truly deserve. After all, the internet is basically a free market. You will naturally flow into the place that you deserve and many search engines try to insure that you do not rise above or fall below this position. This is why they are so strict, and this is why you must keep yourself on good terms with them.


1) Content is an important factor in high search engine rankings. Make sure that you have plenty of content throughout your site with your target keywords in the articles. It’s also worth doing a search for websites similar to yours and taking a look at their articles for ideas. The more content you have the better. It is generally a good idea to have between three hundred and five hundred words per page, but more important than a quantity of content is the quality of the content that you are providing. You cannot just put out three hundred words of jargon and expect your visitors to find it interesting and stick around for the long haul.


2) Your website’s URL can help you rank higher with the search engines if it contains your keywords. However, don’t think that naming your site after your keywords will always help your rankings – you need to do more than just that. 


3) Search terms should be written out in text, instead of graphics. If you do use pictures, be sure to give them alt tags. The alt tags in your pictures are almost as important as text. It’s also a good idea to put some of your key words in links to other pages. In the eyes of a search engine it is almost as good to have a link to a page full of the content that the visitor is looking for as it is to have the content that the visitor is looking for on your page. If a visitor is looking for something that you are linking to and he or she finds your page, they may look around your site on the way through.


4) The title of your page is very important, and making sure that you choose it wisely will make a big difference. Terms such ‘free article on safe children's toys’, or ‘contact the children's toy expert today’ are good to use as titles, for example – they would get you a high ranking. The title area is the most important place to include your keyword phrases, so make sure that you put them all in. 


5) The navigation menu that appears on each page of your website should include your page’s title.


6) Don’t just use the most popular keyword phrases – the market is so competitive that you should be sure to include some niche keywords too. 


7) Make sure that you don’t have a lot of irrelevant links on your site. The more closely related to your site your links are, the better your chances of being ranked in a higher position.


8) You need to periodically update the content of your website, even if it’s only a slight change, as websites like sites that are kept updated. 


9) You need to consider the fact most search engines don’t like automatic submissions or multiple submissions – submit once, manually.


10) Always be on the look out for SEO news – staying up to date and using the latest techniques will help you stay one step ahead of your competition.
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Thursday, 21 April 2011

3 Things Search Engines Want To See












Search engine companies are constantly changing their algorithms to keep their results up-to-date. Optimization used to be the primary factor search engines used to determine a website’s ranking. However, it currently makes up only about 10% of their total algorithms. What carries the most weight with search engines now is linking.


Linking is the process of connecting to other sites that are relevant to your target market and that are highly ranked, and of getting them to ...












Search engine companies are constantly changing their algorithms to keep their results up-to-date. Optimization used to be the primary factor search engines used to determine a website’s ranking. However, it currently makes up only about 10% of their total algorithms. What carries the most weight with search engines now is linking.


Linking is the process of connecting to other sites that are relevant to your target market and that are highly ranked, and of getting them to connect to you. Google has, by far, the largest percentage of the search engine market, and they’re link-driven. The other search engines tend to follow Google’s lead, so the market is moving faster in that direction.


3 Tips for Building Smart LinksM


When choosing which sites you want to link to, keep in mind what the search engines want to see:


• Search engines are looking for organic results. According to Bruce Chapman of http://Linkateer.com, the number one search engine positioning firm on the web, “One of the things we try to do is make sure every single one of our links is pertinent to that particular type of business.” If your website sells makeup, a natural link would be to a site that gives makeup application techniques. An unnatural link would be to an actor’s fan club site. Says Chapman, “If it’s not natural, it’s going to be a problem.”


• Search engines are looking for consistent results. More links aren’t necessarily better. In fact, getting too many links at once, such as by joining a link farm, can actually hurt your rankings. Gaining 20,000 links this month and 13 links next month is going to trip their filters and, for all your work, you’re going to find yourself dropping in the rankings. With links, the search engines are more concerned with quality than quantity.


• Search engines are looking for one-way links. Reciprocal links are often just people exchanging links to mutually increase their link counts. The search engines have grown wise to this practice and adapted their algorithms. Says Chapman, “When one website wants to link to another website, that’s showing that the second website has got something of value… The one-way link is probably worth 20 times as much as a reciprocal link.”


Achieving Natural Results


It takes time to achieve good positioning in the search engines, especially with the more competitive keywords. Any attempts to trick the engines may work for a while; but they’re getting more and more sophisticated, and they’ll eventually catch up with you. Not only will your trick no longer work, but you may get blackballed or be penalized in your rankings. The best way to achieve high rankings is to give the search engines what they’re looking for—good fresh content and relevant links.

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Wednesday, 20 April 2011

3 Steps To Getting Hundreds Of Backlinks To Your Website Absolutely FREE













Link Popularity as you know plays a BIG part in your websites ranking within the Search Engines.


So, the basic breakdown is, the more links pointing to your website, the higher up the search engines will rank your website.


More importantly though is getting those High PR websites linking back to yours.


The question at hand is... "How can I get those High PR links without having to buy High PR links and/or spend countless hours surfing the web for link partners with the possible potential of being denied?"


And as webmasters, we can not afford to waste time, especially if your starting out on a part time basis.


We must utilize every minute we can to getting the most out of our efforts.


So with that being said, I'm going to reveal to you the 'Back Door' strategy I use for getting those High PR links to your website Absolutely FREE and have them begging you to come back.


And the cool thing is this can be done following these 3 steps I'm about to mention so pay attention because if you do just this, you will not only get hundreds of backlinks to your website, you'll also get hundreds, if not thousands of Targeted visitors to your website at the same time...


...all for FREE!


Are you ready?


Good, because I am.




Step #1. First you must write an Article.


The first step is to write an related article about your Product or Service that draws the reader in and gets them to click through to your website once they finish reading it to find out more about you and your Product or Service.


Now, your probably wondering why you have to write an article.


Well, it's real simple actually because what do you get to put at the end of your article?


Your 'Resource Box' with your website information and most important of all... your URL pointing back to your website.


So when someone chooses to publish your article in their newsletter or on their website, blog or article directory, they MUST add your 'Resource Box' with your website information and URL.


I know some of you are saying... "I don't know how to write an article" ... well, your not alone.


Here are a few resources I've put together for you so you can get the basic idea of How-To structure your articles with ease or get someone else to write them for you.


The first is an article I wrote called... THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour.


It will show you How-To structure your articles for easy writing. http://www.internetwondersezine.com/article_11.html


The second resource is Elance.com - http://www.elance.com - which is basically a place where you can go and submit a project by category and freelance writers, etc. will then bid on your project. You pick the winner and you set the budget.


This will get you started in the right direction.


Remember, your article is the Nuts and Bolts of this 'Back Linking' strategy, so make sure you put some effort into it to get it as much exposure as possible.




Step #2. Submit your article to Article Directories.


This is the next step and an important one at that because this is where your article or articles are going to get picked up by website owners and/or ezine publishers who are in constant need of fresh, quality information to feed their audiences hunger for information.


There are literally hundreds of Article Directories out there and thousands of ezine publishers looking for quality content on a daily basis. And if they choose your article for publication, they must include your 'Resource Box' with your websites information and URL.


It's all about the numbers. The more Article Directories and websites you submit your articles to, the more potential Backlinks you'll get to your website.


And since Article Directories have recently adopted RSS(Real Simple Syndication) technology into the mix your articles will even get More mileage without you lifting a finger, creating even more Backlinks to your website.


More on RSS in a minute.


Are you starting to see the Power behind writing your own articles.


I hope so.




Step #3. Create your own RSS Feed for your articles.


This last step is a very Powerful step as well.


What you need to do is set up your own RSS Feed for your articles.


Now, if you don't know what RSS is here's the basic definition...


RSS is by definition - an acronym for 'Real Simple Syndication' or 'Rich Site Summary', and the .XML extension is the format used for distributing your news headlines via the Web, which is known as 'Syndication.


'Syndication' is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, subscribers and/or readers who subscribed to your RSS Feed.




The easiest way for you to do this is to set up your own Blog either through...


Wordpress.org - http://www.wordpress.org


Or through...


Blogger.com - http://www.blogger.com


Wordpress is a little more advanced so I recommend if you don't have alot of experience with Blogs or installing scripts that you go set up a Blogger blog which will only take you less than 5 minutes to do.


I'm just giving you some options, that's all.


Once you've set up your Blog the only thing left for you to do is add you articles.


TIP: Make sure you hyperlink your URL and use Anchor Text with your most targeted keywords. By doing this the Search Engine spiders will rank your website higher under that keyword term you specify in your Anchor Text.


After you've added your articles all you have to do now is submit your new RSS Feed to RSS Directories and RSS Search Engines.


Here's a few resources for you to get started with.


Ping-O-Matic - http://pingomatic.com


RSS Top 55 - http://www.masternewmedia.org/rss/top55




That's it.


Now I know I dumped alot of information on you within this article so just take it Step-By-Step because once you implement it properly it will benefit you for years to come with Backlinks to your website and FREE targeted traffic via the Search Engines, Website Owners and eZine Publishers.
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Affiliate Traffic Tricks

With affiliate programs, you can easily sell products without
even having to have the product in your hand.  As nice as it
sounds, you still need to have you own website; it is a
requirement for many affiliate programs.  Having a website is
ideal, but to really make money with affiliate programs, you
need to have a website that receives a relatively high amount of
traffic.  If you would like to increase the amount of traffic
that your website sees, you should examine newsletters. They are
a great way to increase website traffic.  


Before examining how newsletters can help you increase your
websites traffic, it is best that you first understand
newsletters.  When it comes to understanding newsletters, there
tends to be a little bit of confusion.  Newsletters come in a
number of different shapes, sizes, and styles; they are all used
for different purposes.  Newsletters are essentially emails that
are sent to those who have requested to receive them.  Some use
newsletters solely to update their customers and other uses them
just as means of regular communication.  Despite a variation in
purposes, one the most common uses of a newsletter is to
increase traffic. 


One of the most common questions asked, concerning email
newsletters is “why?”  A large number of individuals, namely
affiliate program participants, wonder why they should even
bother writing and then distributing a newsletter.  In all
honesty, there are an unlimited number of reasons why you should
write and distribute newsletters to those who are interested in
receiving them.  The number one reason is because you can do it
as little or as often as you want.  Many webmasters only send
out newsletters as often as their time allows them to do so.  It
is also important to note that your newsletter content can be
whatever you want it to be.  In fact, you may even want to think
about tying in your affiliate program or the products that you
are selling.


In conjunction with an affiliate program or an affiliate product
tie in, you can not only use newsletters to increase your
website traffic, but also to promote your affiliate products;
products that you are responsible to help sell.  You can do this
by writing a quick review or recommendation of the products or
products that you are helping to sell.  If you haven’t tried the
product yourself, you may want to try and find other internet
users who have.  Most of the time, you will find that many
internet users are more than willing to write a quick review,
just for the sake of helping others.  


If you are an article writer or if you enjoy writing, you may
want to write your own newsletters.  If you are not an article
writer or if you are, but you just don’t have the time to
produce you own newsletters, you don’t have to. There are a
number of alternatives for you to choose from.  One of the
easiest alternatives is to pay a professional to write your
newsletter for you.  If you are looking for a free way to make a
newsletter, you are urged to examine article directories.  Many
article directories give out free usage rights for their
articles. This means that you can easily find newsletter
content, that you didn’t write, without having to spend a dime! 
When using article directories, it is advised that you use
articles that are, in one way or another, related to your
website or the affiliate products that you are helping to sell.


As you can see, there are a number of reasons why you should at
least think about writing and disturbing a newsletter.  In
addition to those reasons, there are also an unlimited number of
benefits to using newsletters to your advantage.  Whether you
make the decision to write your own newsletters, hire a
professional, or use free content from article directories, you
are urged to give newsletters a chance.  In the end, you might
be surprised just how effective they are.  




P.S. Have you ever received a newsletter in your email?  A large
number of internet users do and many actually read them!

Thursday, 7 April 2011

3 great benifits of seo forums

You may be wondering how internet chat could possibly help with web marketing. Well, you are in for a real treat and a great education session because internet chat can help a great deal. When you think of internet chat you may think of some trashy chat room that you would want no part of. Well, when you think of it in terms of a discussion forum or a message board that may sound a little better. That is exactly what we're talking about here and there are a few things that you can learn that will benefit your business through this means of internet chat.1. These kinds of forums can benefit your search engine optimization for your website. This is an integral part of your web marketing plan so you should really be gaining all of the information that you need pertaining to SEO. An SEO forum will be just what you need to get all kinds of information. You can learn new things that have proved to be effective for other people or you can get feedback on the processes that you have already been going through. No matter what, you will come away from one of these forums with more knowledge than you went in with.2. Just like your SEO needs for your business, you will need to focus on other sources of marketing. There are many different routes to take and it will be up to you to decide just which one works best. Again, there are forums and discussion boards out there that will help you with some tips and suggestions to get you right where you need to be.3. When you are practicing niche marketing, you are probably being very specific to who you are targeting to buy your product. These forums and discussion boards will help you learn more and more about your specified niche and that will help you to get farther with your money making success.Do not underestimate the power of internet chat. This method can benefit your business greatly because it will bring you more and more knowledge and we all know that knowledge is power and power equals money.
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Wednesday, 6 April 2011

what to expect from SEO copywriters

 These rapid developments and improvements have resulted in raising the quality of web texts. This has led to the improvement of copywriters who later developed as SEO copywriters. There are very few SEO copywriting around and you should look around them and find them. This article was written primarily to help the best and honest SEO writers.  Let us now look at some of the steps that will help you find the best "SEO copywriter", "website copywriter", "internet copywriter and web copywriter".  Understanding of SEO:  One of the qualities that your SEO copywriter must possess is that he has a clear understanding of search engine optimization. He must know that ranking is the result of relevant websites. If you think the SEO only knows only a little more than the basics, make sure you look at the CEOs, SEO copy, SEO copy writing and web texts.  Experience:  It's not just that you should only see the conversation, but also whether they are performing well of the copywriting. Ask them some of the websites that they have a good ranking. Sometimes it is very difficult to find the best SEO. If you are an SEO who worked on both keywords and link generation than if you try to catch them without any delay.  Understanding the number of keywords are used:  You should not find keywords that have more words. This will only dilute the SEO copywriting to be transferred. You should ask the SEO and how many pages are preferred. In general, no more than three or more pages.  Clear agreement on the keywords:  Someone needs a thorough analysis be performed on the number of keywords used. This is very important because the number of keywords alone decide the ranking.  Keywords or keywords phrases:  Your SEO advice to you in writing the keywords. The keywords play a major role in the Internet. The ranking is highly dependent on the keywords and the goal that it is directed. The competition is very intense in this area.  Count words on a page:  Make sure your SEO offer some words on each page. You should know that the limit of words. In general, only 100-200 words on each page. If there are more words than it is difficult to get a good grade.  Aims to measure:  A good SEO copywriter should be clear about the target group. Therefore, if the number of keywords in a page is 200, then the density of 5%.  Placing keywords:  Placing the keywords an important role. There is a big debate about the placement of the keywords by the SEO copywriters.  Comments on the structure and the links:  Your SEO copywriter should provide links for each page. They have clear categories on each subject.  Should not thinking big promises:  The SEO copywriters ensure a good ranking. They can not take a single night. Therefore you clearly know that the history of SEO writers for choosing them.   These rapid developments and improvements have resulted in raising the quality of web texts. This has led to the improvement of copywriters who later developed as SEO copywriters. There are very few SEO copywriting around and you should look around them and find them. This article was written primarily to help the best and honest SEO writers.  Let us now look at some of the steps that will help you find the best "SEO copywriter", "website copywriter", "internet copywriter and web copywriter".  Understanding of SEO:  One of the qualities that your SEO copywriter must possess is that he has a clear understanding of search engine optimization. He must know that ranking is the result of relevant websites. If you think the SEO only knows only a little more than the basics, make sure you look at the CEOs, SEO copy, SEO copy writing and web texts.  Experience:  It's not just that you should only see the conversation, but also whether they are performing well of the copywriting. Ask them some of the websites that they have a good ranking. Sometimes it is very difficult to find the best SEO. If you are an SEO who worked on both keywords and link generation than if you try to catch them without any delay.  Understanding the number of keywords are used:  You should not find keywords that have more words. This will only dilute the SEO copywriting to be transferred. You should ask the SEO and how many pages are preferred. In general, no more than three or more pages.  Clear agreement on the keywords:  Someone needs a thorough analysis be performed on the number of keywords used. This is very important because the number of keywords alone decide the ranking.  Keywords or keywords phrases:  Your SEO advice to you in writing the keywords. The keywords play a major role in the Internet. The ranking is highly dependent on the keywords and the goal that it is directed. The competition is very intense in this area.  Count words on a page:  Make sure your SEO offer some words on each page. You should know that the limit of words. In general, only 100-200 words on each page. If there are more words than it is difficult to get a good grade.  Aims to measure:  A good SEO copywriter should be clear about the target group. Therefore, if the number of keywords in a page is 200, then the density of 5%.  Placing keywords:  Placing the keywords an important role. There is a big debate about the placement of the keywords by the SEO copywriters.  Comments on the structure and the links:  Your SEO copywriter should provide links for each page. They have clear categories on each subject.  Should not thinking big promises:  The SEO copywriters ensure a good ranking. They can not take a single night. Therefore you clearly know that the history of SEO writers for choosing them. 


5 seo secrets you should know..now

Some say that when it comes to search engine optimization, there are no more SEO secrets to be told. That is not completely true especially if you are a beginning learner in this field. Everything is new to you. Every knowledge is exciting. All that you find out about optimization to you maybe secrets you have gloriously unraveled.Because even if you are an experienced Internet marketer, there was that time in your past that you were a complete newcomer to all things related to the search engines and how you can make your website rank in the search results. All the SEO techniques that you learned were totally fresh to your mind and all helped you achieve great online results. The same rings true if you are just getting started right now.Therefore here are five SEO secrets that you should know to give your website or online business a good fighting chance.1. Target the low hanging fruits.This refers to the keywords that you should be targeting for your Internet campaign. The logic behind this is that all the top and common keywords are already dominated by authority websites. These are sites that have usually been around for a very long time, have accumulated a loyal following, have gathered a great number of links, and already have high quality content. For you to challenge them with the same keywords would be a very long and hard battle for the top rankings. I am not saying it is an impossible task, but it is sure a very hard one.2. Create original and quality content for your website.Some people say that duplicate content is a myth, others say otherwise. While this debate keeps on, the only sure thing about content is that you should create your own, original, and great quality content. It should be something that people would love to read and then share with their friends.3. Stick with white hat search engine optimization techniques.These are called white hat because these are what the search engines would consider good practices. Learn about the black hat techniques and stay away from these as far as possible. As they always say, it is better to be on the safe side.4. Get links the natural and logical way.What this means is that you should think how people would normally link to a website that they genuinely like. They would link using the site's URL for the anchor text and not an obvious keyword. They would not link to it more than a couple of times within just one web page.5. Always be up to date.This is perhaps the best of all the SEO secrets that you can learn. The rules or best practices when it comes to search engine optimization is continuously changing. What you know a year or two ago may no longer apply today or in the next few months. How can you achieve this? By reading SEO blogs, participating in Internet marketing forums, and subscribing to newsletters about the topic.